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Have a costume yet?

October 25, 2012
By Ilsa Matthes ( , Daily Press

ESCANABA - Halloween is just around the corner and people everywhere are planning that special costume to celebrate.

According to the National Retail Federation, 45 percent of adults plan to wear a costume for the holiday and 33.2 percent plan to take children trick-or-treating. Between adults and children, Americans are predicted to spend $2.5 billion on costumes this year.

Some costumes are always in style. "Always witch, vampire, princess - those are popular year to year," said Colleen Valencic, manager of the Escanaba Goodwill.

For adults, the NRF predicts that the top costumes for this year will be witches, vampires, pirates, characters from Batman, and zombies. Children will be wearing princess, Batman, Spider-Man, witch, and Disney Princess costumes.

Locally, princesses are especially popular this season, and stores are having a hard time keeping them on the shelves. "We've sold out of the Disney Princesses," said Teresa Prosen, K-Mart store manager, adding that the costumes were for children between the ages of 3 and 5 years old.

The NRF reports 14.8 percent of those surveyed said their costume ideas were inspired by popular culture, such as movies, television, and games.

The top pop culture favorites for 2012 are Super Mario Brothers characters, political costumes, action heroes - such as character from "The Hunger Games," Avengers characters, athletes, and Star Wars characters.

"This is the first time we've had the Angry Birds," said Prosen, adding the costumes, which feature characters from the popular video game frequently played on cell phones, were popular with younger children.

Eighteen percent of surveyed Americans plan to make their costume rather than buy this Halloween. "Our situation offers a unique situation where people can make their own," said Valencic, adding it is popular for Goodwill patrons to purchase portions of costumes.

"We just enjoy seeing the creativity, especially the kids with homecoming. They just have such creative ideas," said Valencic.

Pinterest, the pin-board style photo sharing website launched in 2010, accounts for roughly 7.1 percent of costume inspiration. The site, which runs off user-generated content, allows users to share costume ideas and tutorials for do-it-yourself costumes. Even pets will be getting in on the action this year, as Americans are expected to spend $370 million on costumes for their furry friends. The most popular pet costumes for 2012 are pumpkins, devils, hot dogs, cat costumes for dogs, and bee costumes.



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